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INspired INsider Podcast

INspiredINsider Show with Dr. Jeremy Weisz features interviews with successful entrepreneurs, Ecommerce founders, & visionary leaders.

Leaders reveal deeply personal stories and explore the tough journey, big challenges, and mistakes that they overcame to achieve success.

You will find inspiring stories from: Founders of Atari, Baby Einstein, P90X, Einstein Bagels, Skymall, and many more.


Thank you for listening from your host of http://InspiredInsider.com Dr. Jeremy Weisz. Go to InspiredInsider.com for Full Video episodes. 

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  2. Effective Advertising with Steve Weiss Co-Founder of Mutesix

Effective Advertising with Steve Weiss Co-Founder of Mutesix

Jul 13, 2017

Today we have Steve Weiss CEO and Co-Founder of Mutesix. In just under three years they have built a team of over twenty people and their company uses online advertising like Facebook and google Ads for eCommerce customer acquisition. They help build high volume lead generation funnels. Basically, they help get businesses more customers! They have worked with brands and companies like meUndies, USA Today, HeadSpace and much more.

Here’s a glimpse of what you’ll learn:

  • [0:57] Jeremy introduces his guest, Steve Weiss.
  • [2:00] Steve talks about his time as a stand up comic.
  • [6:00] Why Steve has a chip on his shoulder.
  • [9:00] Steve shares how he met his business partner, Dan.
  • [11:00] How Steve and his team serve the nutraceuticals industry.
  • [18:00] Results Steve and his team were able to get for Preheels.
  • [22:00] Where does the customer go after seeing one of Steve’s ads?
  • [24:00] Why discounting your product should be your LAST resort.
  • [27:00] How add-ons and bundles help sell products.
  • [30:00] Giving away a product but charging for shipping.
  • [32:30] Steve talks about “Cart Abandonment”
  • [35:30] The difference between ecommerce on Facebook and lead magnets.
  • [38:00] What rate of return should the average ecommerce seller expect?
  • [41:30] The biggest mistakes many businesses make on Facebook.
  • [46:00] Steve talks about using Headspace.
  • [47:30] Tools that Steve and his team use.
  • [50:00] Parting words from Steve.

In this episode…

What does effective advertising look like in the marketplace today? How can business leaders like YOU make the most of social media, search engines, and other tools? On this episode of Inspired Insider, you’ll hear from entrepreneur Steve Weiss as he shares about his company, Mute Six and the solution they provide to bring effective advertising to businesses like yours. Steve also goes over the companies he’s worked with, tips to promote your product, cart abandonment, common mistakes e-commerce sellers make, and much more! To hear more about Steve and his journey to build Mute Six, make sure to catch this episode!

How can companies like yours maximize their marketing efforts? What would it mean for you to have a team of experts at your disposal who could help you hone in on effective advertising for your product or service? On this episode of Inspired Insider, you’ll hear from business leader Steve Weiss as he walks through how he has helped companies like PreHeels expand their reach in the marketplace. Find out how Steve and his team identify key steps and strategies that will ensure higher conversion rates and build you a wider customer base. What are you waiting for? Check out this episode to find out more!

Most business leaders look at a failing product and immediately go to offering a discount to drive a spike in sales. Is that really the best way to solve the problem of a slow moving product? What if there was a better way where you didn’t have to take a hit on the cost of the product and still spike the sales? On this episode of Inspired Insider, marketing expert Steve Weiss shares key tips that business leaders like YOU can use to drive product sales. One tip that Steve shares is to consider bundling your faltering product with one that makes it more appealing - you could also consider offering add-ons to make the deal even more worthwhile. To hear more tips from Steve, make sure to catch this episode!

Is your company leaving money on the table? Did you know that over half of all online shopping carts end up abandoned before checkout? What if there was a way for your business to cut that number in half and entice your customers to complete the checkout process? On this episode of Inspired Insider, you’ll hear from entrepreneur and business leader Steve Weiss as he explains how he has helped breakout companies lead the way in completed checkouts. Steve and the service his team at Mute Six provides could be the tipping point that YOUR company needs to overtake your competition. Find out more on this episode!

Don’t let your company be one of the MANY entities that advertise on Facebook and ends up wasting thousands of dollars on ineffective advertising. Find out what common mistakes business leaders are making on Facebook so you can avoid them and stay competitive! On this episode of Inspired Insider, you’ll hear from marketing expert Steve Weiss as he walks through some common mistakes businesses make when trying to build their presence on social media sites like Facebook. If your company is ready to take it social media engagement to the next level, make sure to listen to this episode!

Resources Mentioned on this episode

Sponsor for this episode

Rise25 is where entrepreneurs of 6,7, and 8 figure businesses come together live and in person every few months to solve their biggest business challenges through this high-level Mastermind group. Each member leaves each week with lifelong friendships and actionable steps to take their business to the next level. Check out Rise25.com - a group run by myself and cofounder John Corcoran. Rise 25 is application only.