May 19, 2022
Michele Tonkovitz is the Founder and CEO of Green Onion Creative, an agency that helps companies nationwide grow their brand awareness and achieve their marketing goals. She has over a decade of experience writing creative copy.
Michele also offers design, social media, PR, and vendor relations services. She holds a BA in journalism and mass communications from the University of Wisconsin-Milwaukee.
One of the hardest things for a business owner is transitioning from a solopreneur to building a team. The struggle comes from the extra time and effort needed to take on new tasks and roles required to build a team. It is also the mental stress of transferring knowledge to employees when it will take you minutes to get the job done.
Making that transition is more challenging in the creative space. Letting go and allowing someone else to take the reins can feel like you're in a room with no air, especially if you hate administrative work and managing people. But the truth is you'll have to let go if you want to grow your business. After seven years of riding solo, here's how Michele Tonkovitz quit solopreneurship smoothly…
Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz featuring the Founder and CEO of Green Onion Creative, Michele Tonkovitz. They discuss Michele's struggles and strategies for transitioning from solopreneurship into building a team, how to source talent that suits you and your clients, SEO, website mistakes people make, and more.