INspired INsider with Dr. Jeremy Weisz (general)

Velana Colon is the co-founder of Kplus Organics and she is on a mission to change the way kids hydrate. Velana created K+ Organic Sports drinks with young athletes in mind because its made with all natural flavors and coloring; it contains only natural and organic sweeteners. Velana Colón and her founding partner, Savannah James, are mamas on a mission to give kids a better option for sports drinks. Velana was a college athlete and was always aware of the impact of nutrition. But after having three children, her interest in healthy food for busy families became a personal passion. Savannah James is a successful businesswoman and she knows hydration all too well, having front row seats with her three kids participating in athletics as well as her husband, Lebron James.

Here’s a glimpse of what you’ll learn:

  • [1:22] I welcome my guest, Velana Colon.
  • [3:00] Velana talks about competing in division 1 tennis.
  • [6:10] How did Velana’s grandfather impact her view of business?
  • [12:00] What does Velana do to impart her values to her children?
  • [14:00] Velana talks about the early version of Kplus Organics.
  • [17:15] Kplus flavors that are super popular.
  • [19:45] Why it’s so important to get the right people on your team.
  • [22:40] How does Velana keep everything between family life and business balanced?
  • [24:20] Velana shares how she got a partnership with Nike.
  • [26:30] Future plans for Velana and Kplus Organics.

In this episode…

With so many products developed and marketed to children, why has it taken so long sports drinks to catch on? Don’t kids need a healthy and good tasting option for hydration? On this episode of Inspired Insider, you’ll hear from entrepreneur and business leader Velana Colon. In her conversation with Jeremy, Velana opens up about her experience playing division one tennis as a teenager, lessons she learned from her grandfather, how she imparts important values to her children, what the early version of Kplus Organics looked like, and so much more! Don’t miss a minute of this engaging episode featuring Velana and Kplus’ unique story!

Let’s face it, talk is cheap. Too often in our society, we focus on getting the right information into the heads of our children without stopping to understand that it’s our actions that impact our children way more than words! Velana Colon spent a lot of time with her grandfather but many of the lessons she learned from him weren’t in the form of lectures, they were observed in their time spent together. Do you have someone on your life that you learned from by observation? How will you pass on your values to your children?

Did you know that you can learn a lot from failure? It’s true! While no one enjoys failing at something, especially something they are passionate about, the lessons learned are valuable! Do you see failure as a personal teachable moment? For Velana Colon, talking about failure has become something of a family ritual. She wants to own up to her failures and encourage her children to do so as well. How can you learn if you don’t talk about it? Velana’s approach to parenting and learning from her mistakes is a breath of fresh air!

How is it possible that just as recently as a year ago there were no kid-friendly sports drinks on the shelves in most retail grocery stores? This gap in the marketplace was just ripe for the picking! Velana Colon was shocked by the lack of options and decided to take matters into her own hands and started developing delicious sports drinks for her kids. Soon the idea went from a passion project to business concept! Now Velana is moving Kplus Organics forward with the help of Savannah James. What can you learn from Velana’s story? Is a new opportunity for you just around the corner?

Over the course of your business career, did you ever see yourself ending up where you are today? Did you plot out a specific path achieving goals along the way or did you just haphazardly find your way into your position and field? While Velana Colon may not have dreamed of owning a business focused on providing children with a healthy sports drink, she sure is making the most of it! Velana and her team at Kplus Organics have caught the eye of Nike along with other brands and retailers, they are charging ahead with big ideas for the future. Do you have a crazy plan for your career? Where is your business headed?

Resources Mentioned on this episode

Sponsor for this episode

Brand Driver helps ecommerce brands grow online sales and help you to protect your brand. I did a demo and loved how the dashboard is featured visibility so you can see all your reviews and questions that you may have scattered across amazon that need answering but they are on one screen. Go to www.Branddriver.com to find out more!

******************************************************************

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: velanacolonfinal.mp3
Category:general -- posted at: 5:00am CDT

Matthew Bertulli is the co-founder of Demac Media Pela Case. Pela Case is the world's first compostable phone case. This helps cut down on the billion cases produced each year that will probably end up in the ocean. Demac Media is an award-winning ecommerce products and services company based out of Toronto, Ontario. They are one of the largest Magento Gold partners in Canada and one of the top Magento partners globally and a Shopify partner as well. Their 90 person staff provides ecommerce platform technology and managed services to retailers, manufacturers, and wholesale distributors selling direct to consumer or business to business. 

Here’s a glimpse of what you’ll learn:

  • [1:16] Jeremy welcomes his guest, Matthew Bertulli.
  • [3:10] Matthew talks about email notifications and conversion rates.
  • [5:00] Why reviews are so important.
  • [7:45] The biggest mistake that ecommerce leaders are making with data.
  • [11:20] Matthew shares some bumps along the way and building a healthy culture.
  • [15:50] A proud moment in business.

In this episode…

What role does customer feedback play in your organization? Do you value and highlight feedback from your customers or is it only an issue when it’s negative? Could you be wasting a valuable opportunity to build off of reviews and increase your credibility? On this episode of Inspired Insider, you’ll hear from entrepreneur and innovator Matthew Bertulli. In his conversation with Jeremy, Matthew discusses email notifications, why product reviews are so important, common mistakes ecommerce leaders make with their data, the challenges he has faced along the way, and much more! Don’t miss a minute of this compelling episode featuring Matthew!

As ecommerce businesses continue to expand and dominate large sections of the marketplace, the role of customer reviews will only increase. By utilizing and highlighting customer reviews, small and startup businesses can fast-track their credibility and build public trust. Reviews can also act as a double-edged sword and cut the other way with negative reviews. Matthew Bertulli wants ecommerce sellers to really understand the nature of product reviews and how they can use them to their advantage. To that end, he’s developed Demac Media as a way to empower and equip ecommerce businesses with the tools they need to succeed. What can you learn from Matthew’s efforts?

Did you know that one of the most important aspects of running an organization is building a healthy culture? It’s true! Leader after leader in the ecommerce industry and other sectors are quick to point to the renewed emphasis on workplace culture and what they are doing to stand out in that department. One of Matthew Bertulli’s proudest accomplishments as a business leader is the thriving and enticing workplace environment that he’s built at Demac Media. Their work culture isn’t perfect by any means but they are working toward improving the environment every chance they can get which will only serve their customers better in the long run. Does your organization have a healthy work culture?

Resources Mentioned on this episode

 

Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.

Direct download: matthewbertullishort.mp3
Category:general -- posted at: 5:00am CDT

Josh Felber is a Co-Founder of Primal Life Organics and host of the hit show, Making Bank. He is a serial entrepreneur with more than 28 years of starting and growing several multi-million dollar companies (including one with $5 Billion in annual revenues). He is married with 3 kids and has twin boys.

Here’s a glimpse of what you’ll learn:

  • [1:50] Jeremy introduces his guest, Josh Felber.
  • [3:00] Josh talks about his Bag O’ Supplements.
  • [7:15] How did Josh get started with supplements? How is working with his wife?
  • [10:45] What is intermediate fasting? Why is it helpful?
  • [19:45] Challenges that Josh is facing with Primal Life Organics.
  • [21:45] Spreading the word and gathering a following.
  • [24:00] The challenge of dealing with outsourcing.
  • [26:30] Josh runs through his career in business.
  • [31:30] What has been Josh’s strategy for creating and selling startups?
  • [44:00] The biggest win for Josh in his career. What are his favorite masterminds?
  • [47:45] Josh talks about his vivid vision for Primal Life Organics.
  • [51:00] Who is on Josh’s top 100 list?
  • [55:15] What is Paleo Pets?
  • [57:45] Josh talks about teaching his kids the entrepreneurial lifestyle.

In this episode…

What drives the mind of a successful and high capacity serial entrepreneur? Do they see the world differently from everyone else? Are they born with a gene that pushes them forward where others would hesitate? On this episode of Inspired Insider, you’ll hear from podcast host and entrepreneur, Josh Felber. In his conversation with Jeremy, Josh opens up about his career running various startups, how he got started with supplements, the challenges he has faced along the way, and so much more! Don’t miss a minute of this engaging and powerful episode featuring Josh’s story!

Taking a peek inside the mind of a serial entrepreneur can be quite the experience. One of the first things you notice is that these type of leaders aren’t immune to fear even though it often seems like they are! Instead of shying away from risky and crazy endeavors like most people do, they press into them. Serial entrepreneurs are constantly looking for ways to leverage their position to advance their cause or set the table for their next gambit. Josh Felber’s story is centered on this idea that opportunity is just around the corner for the person who is willing to seize it. What can you learn from Josh’s story?

Did you know that most entrepreneurs not only push themselves in the business realm but they also push the envelope when it comes to their personal lives too? From marathon races to rock climbing, the highest performing leaders look for ways to improve their abilities outside of their boardroom obligations. For Josh Felber, one of those areas is his personal health and eating patterns. Recently, Josh has been experimenting with the practice of intermediate fasting. He does this as a way to condition his body and set personal goals. How will you push the envelope outside of work?

Has your organization caught up with modern marketing methods? Are you still struggling to reach your target audience effectively? When was the last time you reevaluate your approach? Josh Felber and his team at Primal Life Organics are doing everything they can to connect with their tribe in an authentic manner. They’ve pumped tons of content out to their audience that focuses on delivering value in an effort to build trust. Don’t get stuck using old methods that don’t work! Find out what industry leaders are doing to get an advantage over the competition and then commit to making significant changes!

What are you doing to invest in the next generation of entrepreneur and leaders? Have you created leadership development pipelines in your organization? Have you thought about how you can bring your leadership skills to the homefront and pass them on to your children? Josh Felber takes his role of investing in and building up his children seriously. He has sought out the curriculum and championed their opportunities to learn both in a school setting and in the business world with him. Josh’s approach to equipping his children to develop worthwhile business and leadership skills is commendable. What can you learn from his efforts?

Resources Mentioned on this episode

Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: joshfelberlong.mp3
Category:general -- posted at: 5:00am CDT

Co-founders of SafeSleeve, Cary Subel and Alaey Kumar are both industrial engineers from Cal Poly. SafeSleeve is a manufacturer of radiation blocking laptop and phone cases and accessories. Their distribution includes major retailers in the U.S, on Amazon, walmart.com, jet.com along with SafeSleeve’s website and distributors in Europe, Australia, and Singapore. What started with a laptop and one cell phone (iPhone) case, has expanded into cases for nearly all mobile devices as the company boasts more than 100 products and is expanding to screen protectors and car mounts. SafeSleeve’s revenue more than doubled and sales are at about 3,000 units per month, up from 500 two years ago. SafeSleeve’s products have reached more than 40 countries, and they are looking to expand to the Middle East.

Here’s a glimpse of what you’ll learn:

  • [1:12] Jeremy introduces his guests, Carey Subel & Alaey Kumar.
  • [2:00] Low moments in business.
  • [5:00] A significant milestone worth celebrating.
  • [6:30] What is the plan for bringing on the next team member?
  • [9:15] Alaey shares a low moment and a high moment on his journey.
  • [11:00] Unique challenges of running a business as co-founders and business partners.

In this episode…

What does it take to build a thriving ecommerce business centered around the concept of equipping the public with technology that protects them from harmful Electromagnetic Radiation? How do you make safety sexy? On this episode of Inspired Insider, you’ll hear from the brilliant innovators Cary Subel and Alaey Kumar. In their conversation with Jeremy, Cary and Alaey open up about their greatest challenges, some of the milestones they’ve reached, what it’s like running the organization as business partners, and so much more! Don’t miss a minute of this engaging episode featuring Cary and Alaey!

Let’s face it, the life of an entrepreneur is often romanticized and glamorized in our culture today but the truth is, it isn’t for the faint of heart! Many people jump headfirst into the entrepreneurial life only to find out that it is not what they expected in the slightest. From sleepless nights to anxiety attacks, the entrepreneur has to deal not only with external struggles but internal ones too! Enduring all of this and more, Cary and Alaey are thankful for the freedom that they enjoy as business partners and owners of their own company. At the end of the day, both say that all the struggles have been worth it. What can you learn from their story?

Can you run a business effectively with two leaders instead of one? How do business partnerships work anyway? Is it worth all the complexity to have two people in charge or is it easier to just allow one act as the key decision maker? For Cary and Alaey, the road hasn’t always been easy, they’ve struggled as they’ve grown their business together over the years. It’s been said that having a business partner is like having an additional spouse, with many of the positive aspects of a partnership along with many of the negative aspects. One key strength that shines through Cary and Alaey’s partnership is the shared vision and the extra set of eyes that the partnership provides when it comes to pulling the trigger on important decisions in the business. What has been your experience with business partnerships?

Resources Mentioned on this episode

Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: carysubelshort.mp3
Category:general -- posted at: 5:00am CDT

Maddy Hasulak is the founder of Love Grown, established in 2009. Love Grown has a mission to make cereals healthier, their tagline is, “Beans for breakfast.” Their cereals are made with a blend of navy, lentil and garbanzo beans with flavors such as Chocolate and Strawberry Power O’s. In addition to cereals for kids and adults, they also have ancient grain granola and regular granola. They can be found in thousands of stores across in the US such as Sprouts, Kroger, Whole Foods, Safeway, Natural Grocer, and many more. 

Here’s a glimpse of what you’ll learn:

  • [1:25] Jeremy introduces his guest, Maddy Hasulak.
  • [2:30] Maddy talks about the first product she attempted to create.
  • [4:00] Overcoming the growing pains of a new business.
  • [7:15] What were the early days of Love Grown like?
  • [11:30] Maddy opens up about the evolution of production.
  • [15:00] What were the first new products that Maddy rolled out?
  • [18:15] How did Maddy come up with the idea to make cereal out of beans?
  • [21:30] Maddy talks about Love Grown getting featured on Good Morning America.
  • [23:00] Facing marketing challenges and successes.
  • [26:45] Heartfelt feedback from parents.
  • [28:15] Maddy talks about discontinued products.
  • [30:30] Why it’s so difficult to get a food-based startup off of the ground.
  • [32:45] What led Maddy to form a board of advisors for Love Grown?
  • [34:20] Key hires that Maddy made early on.
  • [36:00] Why Maddy focuses on sales and marketing.
  • [39:00] What has allowed Maddy to successfully market her product to retailers?
  • [40:20] Maddy talks about the ecommerce angle for her brand.
  • [41:40] What was the process of acquiring the Love Grown domain name?
  • [43:40] Maddy shares a low point faced along the way.
  • [45:15] Proud moments on the journey.

In this episode…

When was the last time you had sweet beans for breakfast? Usually, when someone thinks of sweet beans, they think of baked beans at a cookout, not for breakfast in the morning! On this episode of Inspired Insider, you’ll hear from innovator and entrepreneur, Maddy Hasulak. In her conversation with Jeremy, Maddy opens up about her mission to help people eat beans, why she chose to build a business in the food sector, challenges her business has faced along the way, what it was like for Love Grown to be featured on Good Morning America, and so much more! Make sure you take the time to listen to this engaging and fascinating episode featuring Maddy and Love Grown!

When you go into business as a startup you’ve got to be prepared to go the distance. Too often men and women get fired up and ready to bring their brilliant idea to the marketplace unprepared for the rollercoaster ride that awaits them. Thankfully, leaders like Maddy Hasulak are open and transparent about the struggles and challenges that await the average entrepreneur so others can learn from their victories and their missteps. Maddy’s journey with Love Grown hasn’t been an easy one by any means but through it all, she’s convinced that the opportunity to bring a solid product that improves the lives of her customers has been worth the struggle.

Have you ever wanted to make such an impact on the lives of people around you that you went to the drawing board to find a solution? Where has innovation and creativity led you on your journey? For Maddy Hasulak, this drive to improve the lives of people in her community led her to develop a breakfast product made out of beans. Boring cooked beans wouldn’t do the trick, Maddy wanted to take a familiar breakfast staple like cereal and granola and replace the usual suspects of corn and wheat with more nutrient-dense components like beans. Maddy’s experiment paid off and Love Grown has gone on to produce a whole line of healthy breakfast options that help the average consumer improve their diet.

Did you know that listening to your customer is one of the smartest business decisions you could ever make? It’s true! Many business leaders look back at the early days of their startups lamenting the fact that they didn’t take the time to pay attention to what their average customer wanted to see on store shelves. Thankfully, Maddy Hasulak and her team at Love Grown pivoted from some lackluster products early on in their run and moved toward the type of offerings that their customer base was looking for. What can you learn from Maddy’s experience? Where does your business need to pivot?

Let’s face it, most small business owner daydream of the moment when they can finally afford to hire key individuals to grow their fledgling team. When that moment arrives, what should they look for? Which position should they fill first? Really, what it all comes down to is playing to your strengths. Maddy Hasulak knew that it was in her organization’s best interest for her to focus as much of her energy as possible on sales and marketing. Due to this realization, Maddy built a team to take care of the tasks that would free up her time and focus on what would grow the organization. Make sure you have the right people on your team for the right reasons!

Resources Mentioned on this episode

 

Sponsor for this episode

Brand Driver helps ecommerce brands grow online sales and help you to protect your brand. I did a demo and loved how the dashboard is featured visibility so you can see all your reviews and questions that you may have scattered across amazon that need answering but they are on one screen. Go to www.Branddriver.com to find out more!

******************************************************************

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: maddyhasulaklongfinal.mp3
Category:general -- posted at: 5:00am CDT

Dave Colina is the co-founder of O2 which started in Columbus, OH in 2014. O2 Oxygenated Natural Recovery drink was created by a CrossFit trainer and a medical doctor who was sick of unhealthy sports and energy drinks. O2 has electrolytes, natural caffeine, and added oxygen to help your body process toxins faster. Dave has gone from slinging O2 out of the back of a Prius to becoming a top seller at hundreds of CrossFit gyms and Whole Foods stores in Ohio, Kentucky, Pennsylvania, DC and Maryland as well as Krogers.

Here’s a glimpse of what you’ll learn:

  • [1:18] Jeremy introduces his guest, Dave Colina.
  • [2:30] Mistakes made along the way.
  • [12:00] Correcting a mistake and sticking to the value of honesty and transparency.
  • [16:00] A high point on the journey.

In this episode…

When was the last time that you learned from a mistake or miss opportunity? Do you make a habit of taking the time to learn from mistakes and challenges you face along the way? On this episode of Inspired Insider, you’ll hear from business leader Dave Colina. In his conversation with Jeremy, Dave opens up about mistakes he’s made, how he solved a massive challenge in his business, a high point that he is especially proud of and much more! You don’t want to miss a minute of the valuable insights that Dave has to share!

How have you responded to mistakes and setbacks in your career? Have you turned them into lessons you’ve learned from or do you look back on them bitterly? For Dave Colina, the journey to build O2 has been anything but smooth. The common thread through Dave’s career has been a resilience and a determination to keep going especially when things look bleak. This mindset has served Dave and his team well, though all the highs and lows today, O2 is a thriving business with a bright future. What can you learn from Dave’s story and the struggles they’ve endured at O2?

Every company has a set of values that they build the organization around. Often a company has their values displayed prominently in their building but those aren’t always the same set of values that the company operates under. The amazing thing about startups is the ability to shape these values and the culture from the ground up. Dave Colina and his team at O2 are committed to championing and expressing the values of honesty and transparency. Case in point, when a labeling error occurred on an order of over 300,000 cans, Dave and his team decided that the best solution would be to admit their mistake and put their values on display for the public to see.

Resources Mentioned on this episode

Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: davecolinashort.mp3
Category:general -- posted at: 5:00am CDT

Today we have Aimy Steadman co-founder of Beatbox Beverages who started the company with Justin Fenchel, Jason Schiek, Dan Singer, and Brad Schultz. They were drawn together by their love for music and the entrepreneurial spirit of Austin, Texas. the founders of Beatbox Beverages set out to make the world’s tastiest portable party punch, and since 2011 have grown into a million dollar company with distribution in Krogers, 7-11, Walmart, HEB, Ralphs and many more all over the country. They were even featured on the hit TV show Shark Tank!

Here’s a glimpse of what you’ll learn:

  • [1:20] Jeremy introduces his guest, Aimy Steadman.
  • [3:00] Aimy shares a little bit about her background and childhood.
  • [6:45] How did the idea for Beatbox Beverages come about?
  • [11:20] What was the launch and marketing effort like?
  • [14:45] Amiy talks about the crazy stage of life getting the business off the ground.
  • [17:30] What was it like getting featured on Shark Tank?
  • [23:30] The struggle of growing too fast.
  • [26:00] How did Aimy and her partners grow the team?
  • [29:00] Aimy talks about the marketing strategy for Beatbox Beverages.
  • [30:30] The impact of utilizing brand ambassadors.
  • [33:00] Which celebrities publicize Beatbox Beverages?
  • [37:30] Expanding and experimenting with different flavors.
  • [41:30] What is Beatbox Mixtape?
  • [44:00] The unique challenges of working in the alcohol industry.
  • [45:45] Putting together a compelling video.
  • [48:00] The lowest moment in business so far.
  • [51:30] Managing stress and keeping a healthy mindset.
  • [53:00] Proud moments on the journey.
  • [55:00] Aimy talks about getting her product into retail stores.

In this episode…

Have you ever struggled to figure out which alcoholic beverage to bring to a party? What if there was an instant crowd-pleasing option at your fingertips? The perfect blend of popular and fruity flavors without having to worry about bottles, cans, and glassware? On this episode of Inspired Insider, you’ll hear from innovator and entrepreneur Aimy Steadman. In her conversation with Jeremy, Aimy opens up about her business - Beatbox Beverages, how she developed this ultimate party punch, what it was like to be featured on Shark Tank, challenges she faced along the way, and much more! You don’t want to miss a minute of this fascinating and engaging episode featuring Aimy and Beatbox Beverages!

Imagine you are in college hanging out with your friends and you decide to start experimenting with different party punch ideas. Then things go so well in your experiments that you decide to see if this idea could get spun into a business idea. This is what happened for Aimy Steadman and her friends at The University of Texas at Austin. Once they decided to take this idea seriously, Aimy and her friends went to work utilizing all the resources that the university had to deploy through their Texas Venture Labs. What can you learn from the origin story of Beatbox Beverages?

In this day and age, it seems that it is every entrepreneur's dream to appear on the hit TV show, Shark Tank. What would you do if your business got selected to appear on that show? Aimy Steadman and her team were floored to hear that they got the opportunity to pitch their brand, Beatbox Beverages to the sharks. While the process with Shark Tank is multilayered and complicated, Aimy was able to successfully pitch her brand and secure the support of Mark Cuban to the tune of $1 million dollars. What would you do with that type of funding? How can you learn from Aimy’s story and best position your brand for success?

Can you really get too successful too fast? If you ask Aimy Steadman, her answer would be, yes! As her team at Beatbox Beverages worked hard to ramp up for their opportunity to appear on Shark Tank, they were unprepared for the hurdle that they would face when it came to logistics and other challenges. Without missing too much time, Aimy and her team bounced back and learned from the challenges they faced due to their inexperience in the alcoholic beverage industry. Does your business have what it takes to bounce back from setbacks and challenges?

How do you make a splash and stand out in today’s marketplace? Your brand needs to do something to make your product or service pop in the eyes of the public. Aimy Steadman and her team at Beatbox Beverages have developed a robust marketing strategy to engage their clients. They’ve secured celebrity endorsements, created a great brand ambassador program, and they have advertised a video featuring a grandmother going to a music festival! All of these approaches serve to highlight that Aimy and her team are on the cutting edge and fiercely connected to what works with reaching their target audience.

Resources Mentioned on this episode

Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: aimysteadmanlongfinal.mp3
Category:general -- posted at: 5:00am CDT

Today we have Maddy Hasulak who is the founder of Love Grown that started in 2009. Love Grown has a mission to make cereals healthier, their tagline is, “Beans for breakfast.” Their cereals are made with a blend of navy, lentil and garbanzo beans with flavors such as Chocolate and Strawberry Power O’s. In addition to cereals for kids and adults, they also have ancient grain granola and regular granola. They can be found in thousands of stores across in the US such as Sprouts, Kroger, Whole Foods, Safeway, Natural Grocer, and many more. 

Here’s a glimpse of what you’ll learn:

  • [1:25] Jeremy introduces his guest, Maddy Hasulak.
  • [3:00] What has allowed Maddy to successfully market her product to retailers?
  • [4:30] Maddy talks about the ecommerce angle for her brand.
  • [6:00] What was the process of acquiring the Love Grown domain name?
  • [8:00] Maddy shares a low point faced along the way.
  • [10:00] Proud moments on the journey.

In this episode…

What does it take to develop and market a product that utilizes sweet beans? Usually, the last thing you think of when it comes to beans is sweet, right? On this episode of Inspired Insider, you’ll hear from entrepreneur and innovator, Maddy Hasulak. In her conversation with Jeremy, Maddy opens up about getting her Love Grown products on the shelves of grocery stores, why she provides an ecommerce channel for her products, how she acquired the Love Grown domain name, challenges faced along the way, and much more! You don’t want to miss a minute of this fascinating episode featuring Maddy and Love Grown!

As the health food industry continues to grow, many entrepreneurs are looking for ways to jump on the wave and build momentum. Then there are leaders like Maddy Hasulak who work hard to create healthy food products because they care about what they eat and they want others to care about their health too! Maddy and her team at Love Grown have created a whole line of innovative products that can coax even the staunchest critic to give it a try. It sounds crazy to think of breakfast cereal made with sweet beans but they’ve done it! Make sure to check out the full line up of products from Love Grown by clicking the link to their website located at the end of this post!

Are you prepared for adversity as you build your business? Seriously! If you don’t think that adversity will come your way, you are kidding yourself! One of the most constant truths in the business world is the fact that difficult times will come. The question you have to wrestle with is, are you prepared for it? Maddy Hasulak wasn’t completely prepared for the challenges that came her way but she was willing to adapt and learn from them. As she built Love Grown from the ground up, Maddy was prepared to do whatever it would take to make sure her business would keep going. Today, Love Grown is a thriving business with a hopeful plan for the future. What can you learn from Maddy’s story?

Resources Mentioned on this episode

 

Sponsors for this episode

Brand Driver helps ecommerce brands grow online sales and help you to protect your brand. I did a demo and loved how the dashboard is featured visibility so you can see all your reviews and questions that you may have scattered across amazon that need answering but they are on one screen. Go to Brand Driver to find out more!

**************************************************

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: maddyhasulakshortfinal.mp3
Category:general -- posted at: 5:00am CDT

Today we have Sadie Scheffer founder of Bread SRSLY, it’s the Bay area's first gluten-free sourdough bread company. The company began late in 2011 after a bout of gluten-free sourdough experiments in Sadie's home kitchen. The bread is free of any gluten, eggs, dairy, soy, sugar, tree nuts, peanuts, potatoes and some other things I am missing....but I am sure it is not free of good taste! She began to send 40, 60, 100 loaves out into the world, delivered by ladies on bikes. Most weeks she biked 100 miles plus to get the bread out. They are now found in stores all over California and have expanded into Arizona and Idaho including some regional Whole Foods and Safeway. Production has gone from her home kitchen to their 6th commercial kitchen.

Here’s a glimpse of what you’ll learn:

  • [1:15] Jeremy introduces his guest, Sadie Scheffer.
  • [3:00] Sadie talks about dropping out of MIT and navigating her early career.
  • [13:00] What led Sadie to move from the east coast to the San Francisco Bay area?
  • [16:00] Sadie shares her experience in SF and experimenting with gluten-free recipes.
  • [22:30] The decision to start Bread SRSLY.
  • [30:45] Sadie talks about expanding the business and bringing on a business partner.
  • [34:45] Why did people in Sadie’s social circle deliver bread for free?
  • [40:00] Sadie opens up about the evolution of the sales process.
  • [42:20] Showing up at farmers markets, spreading the word, and stocking grocery stores.
  • [48:00] Experimenting with different products along the way.
  • [50:30] What are some products that Sadie and her team are working on?
  • [54:00] Sadie talks about designing new packaging.
  • [59:15] Getting certified gluten-free from the National Celiac Association.
  • [1:01:30] A low moment in business for Sadie.
  • [1:05:15] Milestones that Sadie is proud of.

In this episode…

What does it take to bring a delicious gluten-free bread alternative to the marketplace? Where does the idea come from? How do you build a business like that from scratch? On this episode of Inspired Insider, you’ll hear from innovator and entrepreneur, Sadie Scheffer. In her conversation with Jeremy, Sadie opens up about her time at MIT, why she moved to San Francisco, what led her to start a gluten-free bread business, how the company had evolved and expanded over the years, and much more! You don’t want to miss a minute of this entertaining and fascinating episode featuring Sadie!

Have you ever wanted something so bad that you’d do whatever it takes to achieve your goal? While that same drive may not always pan out when it comes to matters of the heart, it can serve you well in the realm of business! What started out as a love inspired move from the east coast to San Francisco soon turned into an amazing business journey for the young startup entrepreneur, Sadie Scheffer. Sadie didn’t have much when she showed up in San Francisco, but once she established roots, Sadie went to work figuring out her next step. After tinkering and experimenting with a few homemade recipes, Sadie decided to take her bread business to the masses!

When you think of a San Francisco based startup, you usually think of something in the tech industry. While Sadie did attend MIT, she was more interested in bringing a viable gluten-free bread alternative to the marketplace. Before long, Sadie had her fledgling business up and running and she found herself not only baking the bread but delivering it by bicycle too! Through a series of ups and downs, Sadie has been able to stabilize her business and really start to bring it to the next level of growth. With valuable lessons learned along the way, Sadie is eager to share Bread SRSLY’s story so leaders like you find the inspiration you need to get out there and make your big idea a reality!

Let’s face it, in the business world you need good people around you if you have any hope of succeeding. How good is your team? Do you need to make some changes? For Sadie Scheffer, the process of getting the right people in the right positions has been a struggle. At first, Sadie relied on friends and acquaintances to help her deliver her gluten-free bread by bicycle. This method only worked for so long before her friends were pleading with her to find a better solution. These days, Sadie has a solid team around her in the kitchen and delivering product! What can you learn from Sadie’s story?

One of the best things about the free market is innovation. There are so many possibilities and options that leaders like you have available right at your fingertips! What are you doing to push the envelope? Sadie Scheffer decided to take her health into her own hands quite literally and went to work creating a product that she wanted to see on the shelves in her local grocery store. Looking back now, having achieved that goal, Sadie is proud of the work she’s done but she isn’t finished! There are still plenty of gluten-free products that she’d love to bring to the marketplace and there are many areas of the country that need products like Bread SRSLY on grocery shelves!

Resources Mentioned on this episode

Sponsor for this episode

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.


Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: sadieschefferlong.mp3
Category:general -- posted at: 5:00am CDT

Today we have Eddie Levine co-founder a wholesale ecommerce and brand management company which he started in 2012 with his business partner, Greg Gilpin. They have created a multi-million-dollar ecommerce operation in a short period of time and specialize in purchasing products directly from manufacturers, distributors, brand owners, and then warehouse them all under their own roof to sell on various channels. If he were not busy enough, Eddie has an information and consulting arm of his ecommerce business found at WholesaleBreakthrough.com where he teaches others how to tap into the business opportunity. In his limited free time, he also is Director of Operations for the non-profit, Laughs For the Troops which helps raise funds to help increase awareness of traumatic brain injuries and PTSD.

Here’s a glimpse of what you’ll learn:

  • [1:20] Jeremy welcomes his guest, Eddie Levine.
  • [2:50] Eddie talks about why he created Wholesale Breakthrough.
  • [6:00] Who is a good fit to work with Eddie and his team?
  • [8:00] A low moment that Eddie has faced along the way.
  • [10:15] Eddie shares a moment he is proud of from his career.
  • [11:15] What is Laughs for the troops?
  • [13:50] An innovative idea that Eddie has recently heard.

In this episode…

What would it mean for your business if you could get access to one of the top minds in the ecommerce industry? Imagine the insights and breakthroughs you could achieve with that type of resource! On this episode of Inspired Insider, you’ll hear from ecommerce expert Eddie Levine. In his conversation with Jeremy, Eddie opens up about why he started Wholesale Breakthrough, why he loves giving back to the ecommerce industry, high and low points he’s faced along the way, why he got involved with Laughs for the Troops, and much more! You don’t want to miss a minute of this engaging episode featuring Eddie!

Let’s face it, there is only so much you can learn by reading books and going through courses, at some point, you need to learn from someone who’s been where you are trying to go! You need access to someone who’s got battle scars and war stories, you need to learn from leaders who can identify with your struggles and help you see the big picture. This is where Eddie and his team at Wholesale Breakthrough come in. They have built a reputation around helping high capacity leaders like you cut through all the complexities and get to the heart of what will take your business to the next level. What are you waiting for? Take this opportunity to engage with the best!

How do you plan on giving back and investing in the lives of others in your community? Is it something that is even on your radar? Once you find that one issue or cause that is close to your heart, your time, energy and resources can make all the difference! For Eddie Levine, that cause is Laughs for the Troops. Laughs for the Troops is a non-profit organization that creates events that bring people together in laughter and also increase awareness of the plight that many military members face upon returning from combat. Hearing from Eddie, you really get the sense that he is passionate about not only giving back to the ecommerce community but giving back to help others in any way he can. What can you learn from Eddie’s story?

Resources Mentioned on this episode

Sponsor for this episode

The Internet Retailer Conference & Exhibition – better known as IRCE – is your one-stop-shop for all of your e-retail needs. This conference and trade show offers you everything your business needs to stay ahead of your competition, in one simple location. IRCE is right around the corner in Chicago so go to www.irce.com to find out more.

***************

Rise25 creates 100% outsourced VIP days for software companies and conference organizers to serve their highest level customers.

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company’s plate.

Rise25 partners and collaborates with entrepreneur-focused communities, with particular emphasis on creating events for high volume Amazon sellers, Walmart sellers, multichannel ecommerce sellers, and founders who want to take their business to the next level.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

If your company appreciates the value of bringing your highest level customers together to connect and collaborate, you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Direct download: eddielevineshort.mp3
Category:general -- posted at: 5:00am CDT